Focus on Your Home Page

Most Common Homepage Mistakes

The most visited page of your website undoubtedly needs to be designed and developed very well. Although your visitors reach your website from Google search results, they return to your landing page with the Home page/Home link. However, unfortunately, many home pages contain a lot of information or are not very dense and understandable in design. Contrary to the expectations of the visitors, the websites contain the content you want to show them instead of the content they hope to find.

The biggest expectation of your visitors from your website is that it is simple and understandable. They come to your website to find the information they need, not for the advertising phrases and visuals you use intensively. Ensure that your home page is simple and understandable, clear and understandable landing pages with as little information and visuals as possible will be much more effective.

Another mistake made for landing pages is ignoring search engine optimisation. Your landing page is important for google and being up-to-date will help you rank high in search results. Providing a summary of blog or news style content on your website from the home page will help your site to be up-to-date.

For effective main landing page;

• Create an emotional bond with your visitors
• Be relevant, share the main headings of the services you offer with your visitors
• Help every user who contacts you, this does not mean do free work :)
• Give importance to search engine optimisation.